How Companies Generate Revenue From Social Media Marketing

20 Apr

Social Media is how consumers are discovering new products, engage with brands, see how current customers are enjoying their products or services. So how does all these contests, posts and tweets turn into revenue, you ask?

According to research compiled by MobStac in 2013, 78 percent of consumers rely on social media to guide their purchases, proving that your social media is either attracting more customers to you or making you unattractive to potential customers, you lost the chance to engage with by not having a strong social media presence.

brands who do not implement a strong social media strategy will be ignored. Brands who are solely relying on newspaper, magazine, TV and Radio ads are ignored along with millions of other brands blasting their message on bus signs and TV ads. Successful brands know when using traditional advertising to drive viewers to their social media. 

The primary goal in using social media is driving traffic back to your website to track customer activities. You need to be unique and creative when designing a social media campaign that is efficient and user-friendly. 

You have to create a excitement strategy to motivate and excite viewers to engage with your Facebook page to then visit your website for a free offer or contest. 

Case Study #1: JustFab.com

E-commerce company, JustFab used a creative strategy to tie social media to their website in a campaign called #JustFabWish. JustFab informed its online viewers and subscribers to look at their online collections and Tweet their wishlist link with the hashtag #JustFabWish for a chance to win their products.

The company created exposure for the campaign with an email blast sent to millions of current members and leads. JustFab marketers also promoted the campaign through banner ads onsite, and on Twitter and Facebook.

 How to Reap Revenue from Social Marketing Campaigns: 4 Case Studies

Result: When compared to the prior month, JustFab registered a 140 percent increase in web traffic and a 240 percent increase in revenue from Twitter. The campaign out-performed their second most successful effort by more than 50 percent. Now that is awesome! 

The campaign required that participants go to the website to submit their entry. Once on the website, potential customers were already browsing products, and one click away from making an online purchase.

 

Case Study #2: Gilt.com

Gilt.com paired digital Ad buys with a giveaway to boost web traffic and partnered with Hanky Panky, a popular retailer of women’s underwear, for a giveaway campaign that highlighted Hanky Panky’s main product on the Gilt.com website.

As the entries increased, daily content increased and ads promoting the referral contest, more and more people saw the product therefore, more people wanted the product.

How to Reap Revenue from Social Marketing Campaigns: 4 Case Studies

Result: More than 45,000 people visited the sweepstakes page during the two-week contest and 21,000 people participated. Gilt.com added 3,000 new social fans that would continue to see their products and be driven back to the point to purchase them. There was more than just one winner in that contest; Hanky Panky earned exposure for a product directly from the retail site.

Case Study #3: Lilly Pulitzer

Fashion retailer Lilly Pulitzer decided to tempt online viewers with an Exclusive Offer. They used the power of exclusivity to launch a campaign that granted early access to online sales for those that opted into their newsletter. Their social sign-up program helped create a massive buzz around the launch of the sale.

By the time the early birds had their carts filled, there was another group of fans clamoring to get in on the regular launch. The campaign made their social audience excited to get on their website and actually buy product.

How to Reap revenue from social media campaigns

Result: Lily Pulitzer ended up collecting thousands of email addresses of potential customers, doubling the size of their email database and giving the brand a lasting connection with a new customer base. The social teasers and following email campaign translated into measurable revenue during the online sale.

Combining Social Media sites and tools are ingredients for a successful social media campaign, such as: email campaigns, Facebook landing pages, Hashtags and contests, is instrumental for brands to increase revenue during and after a social marketing campaign.

 

Want to start crafting more engaging Facebook Posts?

Go to my Facebook Page for powerful tips to ensure your posts get seen by more people in your target audience at http://www.facebook.com/socialmediawithrita   Don’t have the time to create posts? or time to constantly read about Facebook changes on it’s algathorithium, and just want to hire a company that already knows what content is successful then click here to call http://www.socialdominancemedia.com  to make your social media pages a success while you just relax and focus on your business.  

 

Secrets To Making Your Facebook Post Go Viral

18 Feb

You see posts getting hundreds of likes and comments in your Facebook newsfeed. You think, how the heck are these posts going viral?

Want to know the secrets for making your own Facebook posts go viral?

I will reveal strategies below to increase your chance of Facebook Post success! Now, that is awesomesauce! Say, YES to success. Means you gotta work with me here, you must read everything below then do your research, start getting your creative juices flowing!! Get in the creative flow- however you do that, whether it’s smacking a certain part of your body, chanting etc… I learn a new technique everyday, some are interesting to say the least lol My creative flow technique is simple, I read and think. Say, awesomesauce!

 

The Secret Strategies Revealed:

 

1.) Discuss current events

Show your excitement about a current event this covertly associates your brand with the event. For example, look at how many brands are discussing the Olympics in their content or even commercials.

 

2.) Relate To Your Audience- Use Your Marketing Psychic Ability! lol  You can read minds, what, you didn’t know?………..

You have seen posts on Facebook and thought, “How did they know I was experiencing that, thinking or feeling that!! The universe must have wanted me to see this message!” lol ;)  That’s is how you relate to your audience and that is how excellent marketing is done. BAM!

Combine humor with an idea or experience that people can relate to, that is the secret formula. BAM!

 

3.) Trigger Emotions

Associating your brand or product with a strong emotion such as love and you will see results. Use a photo, video or text; the goal is to get people FEEL.

 

4.) Get Them To Act

Ask questions or get people to do a action are both ways to get your fans to like or comment on your post.

People love to share something that triggered a emotion within them, whether it was inspiration or insight; they will most likely share it with their friends.

 

5.) Make Them Laugh

whether it be inside jokes in your industry or experiences that everyone has experienced and is too embarrassed to admit or discuss or encourage fans to submit funny photos. For example, a customer submitted a photo of their baby wrapped in a Subway sandwich wrapper. Subway shared it and look at the results.

subway

 

6.) Inspire Them, Motivate Them!!

Using a great quote can trigger strong emotions. An inspiring quote and image will motivate your audience,  increasing your chances of getting them to share with their friends.

 

7.) Give Away Great Prizes!

Keep in mind there are a lot of companies doing this now so your prize has to be unique and something that everyone wants and desires. This will increase your chances of it going viral!

For example, Skittles had a contest giving away a Skittle vending machine, and the contest post accumulated over 12K likes.

Have fun incorporating these strategies and share with us your experiences, insight or ideas!

 

Have you ever had a post go viral? What was it that made the post go viral? Share your viral post below so we can take a look! and it will drive more traffic to your page!! BAM! Say, “AWESOMESAUCE”!

 

If you are looking for a company to create your Facebook Marketing Strategies for you that comply with Facebook’s regulations, you are in safe hands when you call Social Dominance Media. (click on Social Dominance Media to be taken to our website)

Video

One Powerful Strategy To Boost Your Facebook Post Exposure

13 Feb

Click to listen and see to feel the effects of having your Facebook posts seen on more Facebook news feeds to get more likes, comments and shares! :) xoxoxo

Video

Want Facebook To Post For You for weeks Without being in front of the computer for FREE?!?!?!

30 Jan

Watch to learn how you can have your posts on your Facebook Page, post without you having to be in front of the computer!!! Post while you sleep, eat, and socialize with your friends! :)

5 Ways to Maximize your Google+ and Why You Can’t Ignore it Much Longer

17 Jan

Here are 5 reasons, you can’t ignore Google+ for much longer.

 

  • Google Local – Search results on Google now show Google+ pages of the listed websites. For example, I Googled ‘spa in Toronto’ and got results from the local listings- some of them had Google+ links showing up next to the listing. This will definitely build traffic and hence social reviews on their Google+ pages. With greater traction, the social currency of these listings would improve, thereby leading to a much needed network effect for this social platform.
  • SEO – SEO experts are unanimous in their opinion that Google+ links are positively impacting SEO results. So if you are want to improve organic traffic, you’ve got to have a Google+ strategy. There were two developments in the recent past which are significant.

 

First, the new hashtags feature in search results- you search for #hashtag in the search box and it will display the Google+ posts on the right side of the screen.

Second, Content Authorship. Google SERPs are impacted by authority. Authority is dependent on the author. Google has provided the opportunity for the publisher to declare the author of the article via Google+. All you have to do is to link your domain email address to your Google+ profile at plus.google.com/authorship. Once you sign up, Google recognizes you as a named author. As you blog, guest blog and publish more and more articles, Google will account for your domain authority and this will have a positive impact on the SERPs for your articles.

  •  Youtube – With recent changes, if you want to comment on a Youtube video, you will have to do this via your Google+ account. The comments will show up publicly or privately within your circles depending on the commenter’s choice. Incidentally, this is making some people very unhappy. For most users, they are signed into their Gmail accounts and hence into Google+. This means that commenting is not as anonymous as it used to be. If you feel strongly about this, you can sign a petition against this over here
  •  Picasa – Picture editing has never been easier. Picasa offers features such as ‘Basic Fixes’ and ‘Auto Awesome‘ . These are tremendously useful for amateur photographers (read – almost all of us) and the popularity of the platform is steadily increasing. With a one click share to Google+, picture sharing on this platform is rapidly increasing.  This is sure to attract large traffic as demonstrated by Facebook and Instagram.
  •  Hangouts – This video chat feature from Google+ is setting new standards for the industry. It is more intuitive, allows more free participants and has better integration with apps such as Youtube and Google docs. Since participants have to sign in via a Google+ account, it is bound to increase the number of users of Google+. One of the most impressive features is the ‘Hangout on Air’ which basically provides a free Live video streaming platform via Youtube. It’s awesome!

 

Are you active on Google+?

Restaurant Ideas For Promotions and Marketing- Get More Orders.

22 Nov
  1. Tap Local Businesses

    Holiday parties are reserved not only for large corporate offices; even small retail shops often try to reward their employees with a holiday party. To save on costs these locations order out, and that is where you come in. Send out a tweet, Facebook comment to local management with sample holiday catering specials!

  2. Social Media Holiday Promotion

    Send out a holiday promotion reserved for your fans online. Offer BOGOs and upgrades, anything that increases value perception without discounting. Want to stand out? Host a holiday party and send out invitations to your fans! Social events with special menus and drink prices can drive your online fan base to swarm your restaurant for some big profits.

  3. What would the holidays be without food?

    Craft a unique holiday menu with seasonal beer specials. Local breweries often brew delicious dark winter ales, porters, and stouts this time of year that can featured on your menu. Promote a holiday tasting event with your chef or bartender and charge flat rate admission for an opportunity to showcase your restaurant’s various flavors.

  4. Don’t miss out on the holiday spirit

    Decorating demonstrates that you’re embracing the season. Customers that love this time of year will likely pass on restaurants that skimp on the tinsel.

  5. Get involved

    There are plenty of causes worth helping, and this time of year it’s even easier to lend a hand to local charities. Consider rounding up some members of your staff to volunteer at local shelters, soup kitchens, and fundraisers. Go big by organize a holiday benefit to attract customers to your bar or restaurants.

  6. Cater to the out-of-towners

    Local hotels will begin filling up soon with holiday travel on the rise. How will your restaurant attract these hungry vacationers? Reach out to local hotel concierges! Think about hosting a lunch event with food and beverage samples, that way when they offer restaurant advice to hotel guests they will know just where to send them!

  7. Gift cards

    Gift cards are quickly becoming the gift of choice and have increased year after year. Additionally, restaurants are seeing the added benefit of overspend by users, the most of any industry by a recent First Data study. Feature your gift certificates front and center to maximize sales. Displays should be easily visible as guests enter the restaurant. Also, schedule an extra staff member on Christmas Eve to promote gift card sales, a popular last minute addition!

How is your restaurant preparing to maximize sales this holiday season? Tell us about any unique holiday promotions or sales strategies you will be using in the comments!

How To Build A Amazing Facebook Page

20 Jun

WHAAAAAAAT!! You have a Facebook business page with no strategy? No consistent engagement? But it has potential to be the next hot page. Sound like your business’s page? Like Us on Facebook-Facebook Page Marketing

Facebook has the largest user base of any social network, so if your business is not benefiting by having a solid Facebook presence, you are missing HUGE lead generation opportunities. What is stopping you???? I know, I know, you do not have the time to research, think about strategy, write a million posts to put into a calendar, find and create images, comment on your fans responses, learn how to become a graphic designer, learn how to create professional looking apps with exciting ways to create contests, offers, games etc…. So HIRE a professional. Yes, it’s really that simple. But Rita, who do I hire? A social media strategist that really knows and understands all the variables involved. Read their blog posts, does it sound like they know what they are talking about? Do they demonstrate their knowledge?

There are plenty of strategies to create your Facebook success. A number of ways to create Facebook content that captures your audience’s attention not your peers. Here are seven reasons your Facebook page may not be performing at optimal levels.

1) Not Using More Visuals.

Facebook’s new timeline, is designed to support big, bold visuals. According to a recent study by Fast Company, 44 percent of social media users are most likely to engage with companies that post visual content: graphics, photographs, videos, and infographics. If you’re not using visuals liberally, you’re ignoring your audience’s needs and inviting them to go elsewhere to find compelling visual content.

Go BIG. Go bold. Quote famous individuals. Share videos. Use your company colors, and play with font shapes and sizes to optimize for both desktop and mobile.

2) Not Using Your Facebook Space With Intelligence.

Facebook recently changed their policy to allow using calls-to-action on cover photos!!! Yay! (Here’s an explanation of the change.) The cover photo is front and center on your page, and it also shows up in the feed when someone “likes” your page, so you should absolutely be using relevant marketing graphics on your Cover Photo.

Customize your Facebook tabs to create graphically-appealing landing pages that boosts lead generation efforts. If you created an eBook or a guide, for example — and have created a cover image specifically to promote this content using words and colorful graphics. Your new content will get more eyeballs with a customized tab.

3) Not Combining Your Posts To Offers.

Oh, you are creating great content, but you’re not leveraging that content to drive users to a landing page or website, your efforts are wasted. So many opportunities on Facebook!! Love it!! :) Rita smiles with Facebook Love :)

You can increase your customer affinity by gaining their trust with good content. The best way to do this is to use both organic and paid posts to direct your audience to customized landing pages within Facebook. (Facebook rewards your marketing efforts with better reach for your campaigns if you keep your landing pages within Facebook, instead of sending users to your website.) On landing pages, you can provide a timely, relevant webinar registration offer or an ebook in return for contact information, for example. By giving away content that users value, you get something even more valuable in return: recipient info that bolsters your marketing automation efforts.

4) Don’t Have An Editorial Calendar. (tisk, tisk)

Yes, it’s all about the CONTENT, CONTENT, and CONTENT! That is not going to change, just use it. You need a strategic plan that gets results. I LOVE my editorial calendar! Don’t judge, you will too, once you get your editorial calendar on! You will love it too. Cause it saves the stress of wondering and rushing to post something every day.

5) Not Paying To Upgrade Your Reach.

Promote your own good content. Get your Facebook content noticed — use strategic, targeted Facebook ad techniques, such as Sponsored Stories, Like Sponsored Stories, and targeted newsfeed ads designed for both desktop and mobile devices. Want to take it a step further? Try using custom audience targeting by uploading your email database into Facebook’s Power Editor. Read my past post about it here–>http://socialmediawithrita.com/2013/04/12/facebook-advertising-for-the-pros-take-it-to-the-next-level-now/

6) Not Testing.

 

All marketing is about trial and error. Experiment with your ad tactics and content. Determine the types of content your target audience engages with, and then produce more of it.

You might be surprised at the success of non-traditional content experiments, so it’s always worth entertaining new ideas. Facebook is the perfect place to be in marketing.

7) Not having fun.

NO ONE wants to be pitched to right away or all the time, no different than being a telemarketer or knocking on someone’s door to interrupt their time- the thing no one cares about you or business until you give them a REASON to. You have to entertain them, tell them a story, give them something to share, and HELP them. Then, when they are looking for your business services, your company will likely be top of mind, because you’ve put in the work to give free value to their lives.

Do the actions, I described above, effectively, and your Facebook page will perform much better. Make your Facebook page a go-to hub for your customers, fans, and the general public to find your content.

FACEBOOK HASHTAGS MEANS MORE BRAND ENGAGEMENT ON FACEBOOK

13 Jun

Image

 Facebook hashtags are finally here!!! It will start making star appearances on Facebook News Feeds on a NewsFeed Near You! LOL Clicking the hashtag will pop out a feed that shows others’ posts that have the same hashtag. All hashtags on Facebook will be clickable and searchable hashtags. Facebook announced all users to have this feature in the next few weeks.

More Conversations Found To Continue Online Discussions

 

Facebook users can search for a #hashtag from the search bar and write posts directly from the #hashtag feed. Hashtag feeds are chat threads, they help continue the conversations in real-time, just like in Twitter. Did I mention how EXCITED I am?!?! LOL

ALRIGHT YOU KNOW THIS WAS COMING—MORE TOOLS to keep you sane :)

 

Gets a monitoring tool to be able to monitor conversations surrounding your brand in real-time, which adds another layer of metrics and numbers to better perform for increased success. Most likely Facebook will have this function for you.

 Hashtags are meant to participate in a conversation, NOT to #Hashtag words that are not a part of the Hashtaged conversation thereby not contributing to the thought stream.

 Listening

 Brands should be listening to conversations about their products, positive or negative. Now this is possible through following the #hashtag feed. This gives valuable knowledge to brands about the success or performance of their products, services or marketing efforts. These conversations are highly valuable to be able to talk to customers’ needs and wants based on what they are saying on Facebook. Customers will feel like you are reading their minds and be able to address the specific benefits they are looking for.

Social media management platforms will be developing monitoring tools for hashtag feeds. Just like they have to provide analytics for your Facebook Pages.

 

Facebook Hashtag Limitations

Feeds not on mobile

Mobile apps don not support the hashtag feeds. Mobile users can type a hashtag phrase in their posts from their mobile phones but cannot click-through to read the hashtag feed.

 

Facebook Revenue Opportunities

 More adverising dollars. Facebook says they are not offering #hashtag targeting for Facebook advertising. Advertisers can still use hashtags in their ads, but only the ad hashtags that appear on a desktop News Feed will be clickable.

Brands have an opportunity to contribute to popular conversations that are not about their brand, but use social etiquette do not start talking about your brand, remember your social graces offline still pertain to the online world. Nobody likes spam or a brand stuffing their business down their throats. People like to come to you by you earning their interest and awareness through your awesomness not spamness. J

 Facebook does state that “Creative best practices on Facebook still apply—compelling copy and photography that is in the brand voice tend to garner better response and engagement rates.”

 How will you start using Facebook #hashtags? Have any ideas on how to incorporate it into your posts?

How To Grow Your Twitter Following With Free Tools!

7 Jun

Twitter is an exciting platform, it allows people with value to become influencers and current influencers are more reachable, just a tweet away. It has never been easier to pitch to someone who can make an impact (and thus become influential as well). Knowing who influences your potential customers and winning their trust is a direction towards more success… It takes the right strategies and work, did I say WORK? Yes, I did lol ;) Social Media does takes work; there is no simple button, sorry lol

start-following-me-on-twitter-now.jpg

The first step is to research the influential people who are already interacting with you: Perfect place to start because you have already managed to get their attention.

Below are 7 free tools:

Find Twitter Influencers Interacting with Your Tweets

1. Who Tweeted Me

Influence measure: Number of followers

Who Tweeted Me is a new tool from Hubspot, it finds people who tweeted your tweets and sorts them by number of followers. You can thank Hubspot with a tweet! Lol

Find Twitter Influencers Interacting with You

2. Topsy

Influence measure: Topsy influence

Topsy is a good tool because its browser bookmarklet makes it easy to get the data: Topsy Trackbacks (to install, simply drag it to your browser bookmarks toolbar) – click it when you are reading the page you want to analyze and you’ll be taken to Topsy results. Now scroll through results until you see “Influential” or “Highly Influential” flags. Topy Influence states it, “measures the likelihood that others will pay attention when you say something. For each author, we analyze all posts and attention they receive from other people: attention from people with influence matters more. Topsy Influence powers many of our other capabilities, such as relevance ranking, experts and trending topics.”

3. Commun.it

Influence measure: Ratio of followers / following

 

Commun.it is an absolutely awesome tool for keeping track of Twitter users who have recently interacted with you:

You will see the list of *recent* interactions with Twitter influencers.

You will be able to see if you interacted back (track “unreplied status”).

You will see if you follow that Twitter influencer.

You will be able to load more information on each Twitter influencer in the next column.

You can rate results by “Highest rating” to see MOST influential users who have ever interacted with you.

You will be able to see how much impact each of the influencer’s tweets made (number “interactions” of the tweet = replies + retweets).

4. Klout

KloutInfluence measure: Klout score

New Klout “Moments” feature is another interactions manager you need to look into. You can control which “Klout” score users who have recently interacted with you have. There is debate in the social media community over the accurate measure of one’s Klout’s score. However, its a good measure for Twitter influence, since it’s heavily uses twitter as a measure of influence.

You can interact with your influencer’s interaction by replying and retweeting from the Klout page.

5. Kred

Influence measure: Kred score

Kred is another free tool that will list your recent interactions and sort them by its own score called “Kred.” To thank users you can “Kred” them.

Find Twitter Influencers Following You

6. Friend or Follow

Influence measure: Number of followers

 

Friend or Follow is a tool that grabs all your “fans” (people who follow you but who you are not following back) and sorts by the number of followers. You can follow them back right from the tool.

7. Fruji

Influence measure: Number of followers

Fruji is a tool that puts your followers into groups by the number of followers. They have incorporated the YAS Factor (You Are Special), indicating a higher chance of that person noticing your tweets, Yay!! Afterall, this is the main reason we are tweeting to share our powerful inspiring, educational messages to change lives whether it’s on a business basis or personal development basis, life is life, change is change!!!! I hope you feel more empowered to go tweet away for a change!!! J

Are you using any free tools for twitter? Let me know below!!! Remember, if you appreciate the value I provide in my blog posts, I highly appreciate you sharing the change by pinning, tweeting, posting!

6 Internet Marketing B.S Myths Exposed

3 Jun

ImageThis post will help you dispel some of the most popular perceptions or advertising you see and hear in Internet Marketing. Like you, I invested thousands of dollars to learn about starting and operating my Online Business. I was drowning in information by various programs, each program having countless sections on: SEO, Social Media, Email, Web Sites, CopyWriting, Blogging, the list goes on.

My inbox was filled with hundreds of emails from the guru’s/millionaire internet marketers. Also,. from internet training MLMs. I attend in person seminars as much as I can, I always learn something from the speaker in terms of delivery/knowledge even if its just one nugget of information. I meet people who claim to be, “internet marketers”, and are clueless about real online marketing. I asked, these so called, “internet marketers”, if they are apart of a Internet MLM, they say yes. I am writing this because I met an elderly gentleman who is retired and it breaks my heart because these people are putting their hopes and desires into these programs that are brilliant at marketing and advertising–> “easy, simple ways to achieve financial freedom online“. These ads are targeting people who are newbies to the game. They claim they have the system in place for them but then subtly refer to the training they need to implement to be successful so they join because for one hour they have fed their brain with “how easy it is” and showing off their mansions etc… only to learn at the end it does requires education, knowledge, skill, creativity and writing unless you outsource. it does take some money unless you know all these skills yourself.

There are various ways to make money online. What works for me, may not work for you or someone else. I love writing while you are probably an expert in graphic designing or
programming.

To become a internet marketer, you have to unlearn what you have
previously learn first before accepting anything new.
Personally seeing people invest their money into illusions has motivated this blog post. The aim of this post will be to clear the fog, doubt, and baseless illusions, once and for all, in this short post.
I do have some **power** recommendations I can make to you that can help
start or build your business, but they would not do you
any good if you still subscribe to any one of the Internet Marketing myths
and illusions, consciously or unconsciously, listed below:

Internet Marketing B.S. Statement #1: You can make easy money from the Internet.

We all hear stories of people making 4, 5 and maybe 6 figure incomes in the shortest period of
time. This is true in some cases, there are powerful, wealthy individuals, who made their fortune online. What people do not SEE or HEAR in the success stories is
the hard WORK and EXPERT KNOWLEDGE from EXPERIENCE and TRAINING these hugely successful people USE BEFORE they saw the BIG RESULTS.
It appears they were overnight successes, but I do not think that they
would agree to that. That is like calling a new-found star an overnight success, which I
doubt he or she would think so, after having put in all his or her effort, talent
and dedication for perhaps, the past several years or so.

Being attracted to ads that states “Earn $10,000.00 in 6
months” is what some or most people subscribe to. If you appreciate your
intelligence, you will do well to stay away from ads or programs with taglines like that.

Internet Marketing B.S. Statement #2: It is too difficult to make money online

True, it is not going to be easy money, does not mean that it is impossible. It is
not going to be easy, that is a fact. But not impossible, nothing is impossible. ALL is POSSIBLE. JUST TAKES THE RIGHT KNOWLEDGE AND THE RIGHTS ACTIONS. If you know what to do and actually do it, you will see progress that leads to big results. There are some people who are working hard online but do not know the right actions or are heading into the wrong direction. They end up feeling like they are  wasting their time, money and get de-motivated even faster to quit. They end up back into the workforce.
The people who have the right knowledge and know-how but do not put
apply it, all you get are theories, but no money. I have met people who
are probably working harder than me but earn less, and also those who know
a lot about online marketing, but are not doing nothing to implement.

You need to integrate your knowledge and action to start producing. Ordinary
people like you and me are making money online everyday. So, can
you!

Also, there are more untapped niches you can cater to if you have a strong passion and desire to solve people’s problems in certain niches, and have valuable/expert knowledge from your experiences.

Internet Marketing B.S. Statement #3: I must know HTML, programming, and graphic designing in order to start my web site.

I know nothing about programming. By professional standards, I am
not totally well-versed with HTML, either. There are
individuals who nothing about these domains, and  earn more a lot, because they either outsource for professional help or establish Joint
Ventures with other individuals who can compensate their lack of
knowledge in any one of these areas.

Most of these successful individuals were not from IT backgrounds. If you want to create your web pages without having to learn: wordpress, programming, HTML and designing skills , I strongly recommend outsourcing.

Internet Marketing B.S. Statement #4: On the Internet, there is no need to know how to sell.

This is probably why people who hate selling are attracted to ads that read
“no selling required”.

Internet Marketing B.S. Statement #5: You cannot make any real money as an affiliate.
If you have been spamming the public forums and sending unsolicited
mails to bulk mails with your affiliate links inside your emails, then it is true
that you cannot make money as an affiliate, or even if it was your
own service/product. At least, not that way!

Internet Marketing B.S. Statement #6: I do not want to build a mailing list. It is effort, energy, time and money consuming.
That is like saying, “I don’t want to be in business”. Your mailing list is as important to you as tbeing on the front page on Google.  Your mailing list is your asset, so why not develop it?

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